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lesson 3.1 What is Link Building and Why is it Important?

Link Building

the process of getting other websites to link to a page on your website,

and these hyperlinks are called backlinks.


Scenario #1 -nope

you have a blog about SEO and digital marketing 

Scenario#2 - maybe?

you've been following Ahrefts youtube channel and blog

you've gottent some great results for your site for your site

you've been using our SEO tools for 3 years

scenario#3 - definitely!

your mentor who helped you get started in digital marketing sends you an email



Link building

*the process of building relationships with other relevant site oweners who want and

will link to your content because it enhances theirs


Page Rank

*a mathematical formula that judges the "value of a page" by lokking at the quantity

of pages that link to it

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